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Who We Are

At Full Fraction, we’re more than a service provider; we're a collective of seasoned executives committed to transforming VC-backed businesses facing adversity into success stories. With deep roots in leading through change and a comprehensive approach, we offer more than just advice — we provide solutions with a full C-Team of experienced leaders.

Our Journey

Founded on the principle that every distressed company possesses the potential for turnaround and success, Full Fraction was created to fill a unique gap in the market: offering a complete, fractional C-suite team. This vision came from recognising the challenges businesses face and the limitations of existing support structures, which often offer piecemeal or individual executive assistance. Our goal was to provide something different — a cohesive team with diverse expertise to address all facets of a business’s needs.

Al

The GTM Whizz. Positioning your business for success in a competitive world.

Rob W

Your HR ally, aligning your most valuable asset — your people — with your business goals

Andy D

The strategist with a knack for turning visions into reality.

Olivia

Our operations & product guru, empowering teams to develop products efficiently and effectively

Andy S

The tech expert, ensuring your digital strategy is cutting-edge.

Jason

Where data, finance and compliance meet, making sure you keep your head above water and your feet on the ground.

Luke

The growth guru, making sure all the client numbers are up and to the right.

We believe in the power of collective wisdom and the impact of hands-on, experienced leadership. By embedding ourselves within your company, we’re able to understand the intricacies of your challenges and opportunities, working alongside your team to enact real, lasting change. Our philosophy centres on partnership, transparency, and shared success. We’re not just advisors; we’re an integral part of your team, dedicated to achieving your goals.